 Valpak is North America's leading local cooperative direct mail franchise with nearly 200 franchises currently operating. The Valpak envelope contains money-savings coupons from a variety of local, regional and national businesses. In 2007 Valpak mailed over 21 billion coupons to over 500 million households.
A Valpak franchise is a unique type of business opportunity. While we wish we could take anyone and place them successfully into our business, we realize that a Valpak franchise is not for everyone. We are an advertising business and a sales business. Most business does not come from call-in clients; our franchisees and sales representatives must go out and call on those businesses.
Because we value those advertisers, our franchisees provide hands-on customer service to business owners who rely on our expertise to help them grow their business.
Based on this, the Valpak franchise opportunity is suited for people who love direct sales in the business-to-business environment as well as managing a direct sales force. We like to say that, in purchasing a Valpak franchise, you will be establishing your own sales organization in a defined market.
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