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FocalPoint International Canada Inc.

FocalPoint International, Inc., has formed a ground-breaking strategic alliance with Brian Tracy International, Inc., that will provide organizations and individuals with proven concepts, methodologies and skills developed in the most effective manner: long-term, one-on-one coaching.

FocalPoint is part of the lucrative business performance coaching segment of the coaching market. FocalPoint’s mission is to boost the performance of organizations by coaching and teaching proven and innovative business strategies and tactics directly to business owners or key leaders. Our franchise opportunity, one of the few white-collar franchises, provides expansive tools, systems and a brand our coaches can leverage as they operate a successful business as a FocalPoint Coach. FocalPoint''s structure ensures that franchisees receive exceptional training, support and the resources needed to be successful.

The Franchise Program

FocalPoint provides each franchisee with exceptional marketing, training, support and development systems, along with industry leading knowledge and information that are transferred to clients via 48 weeks of coaching sessions.

As a FocalPoint franchisee you have a significant advantage over traditional franchise models that require large upfront investment and start-up costs. The FocalPoint model requires no inventory and has low operational overhead, while obtaining premium margins for the service your franchise will provide to the clients. As well, the on-going royalties are fixed rather than a traditional percentage of revenues ensuring that success is leveraged and never penalized and that all franchisees contribute to the systems and continued development of the franchise equally.

Lastly, our organization enjoys the market acceptance and brand recognition of Brian Tracy, which instantly establishes your credibility and distances you from those with lesser offerings.

Building Business / Growing Incomes

The FocalPoint franchisee is someone who has a proven successful track record, is a great communicator, and someone who believes in FocalPoint’s core principles: Clarity, Partnership, Leadership, Passion, Integrity, Results, Abundance, Knowledge, Distinction, and a Win Win Win Attitude! The FocalPoint business can be either a professional practice or a larger business; it’s the franchisee’s choice entirely.


FocalPoint’s training program addresses all aspects involved in becoming a successful member of the FocalPoint franchise team. From getting Master Franchisees prepared to grow their territories and support their franchisees, to helping Business Coaching Franchisees develop the knowledge and skills they need to acquire coaching engagements and to deliver Brian Tracy International’s coaching content with great adherence to Brian Tracy’s standards for quality and effectiveness, FocalPoint’s training is totally comprehensive through the use of a three-tiered training approach.

Due Diligence Process

FocalPoint’s extensive mutual due diligence process consists of several deliberate steps, each designed to give both FocalPoint and each prospective franchisee simultaneously all the information needed to make a fully informed decision about becoming teammates in a FocalPoint franchise.

Franchisee Qualifications

FocalPoint is careful to select individuals who not only possess the right skills and character, but who fit with our organizational culture. We do not put round pegs in square holes. In order to succeed as a FocalPoint Franchise, you need: Business Experience, Communication Skill, Financial Ability, Personal Fortitude, Integrity, and a Passion for Business.

When you invest in becoming a franchisee (Coach), you acquire the opportunity to work with the internationally recognized and respected knowledge of Brian Tracy International through innovative systems that are enhanced by world-class training & support. The successful candidates can then build a great business, earn what they’re worth, have balance and are a positive influence in their communities.

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Costs and Fees
Investment Required: $50,000 - $60,000
Capital Required: $60,000
Franchise Fee: $40,000
Ongoing Royalty Payments: $1800/month begining month 4
Advertising Fees: 5%
Other Fees: N/A
Terms of Agreement: 5 years + 5 years + 5 years
Renewal Fee: N/A
Franchisee Support
Financing: No
Franchisee Training: Introduction Training, 6 day in-house training ++
Franchisee Marketing Support: Yes
Franchisee Operations
Number of Employees: 0
Absentee Ownership Allowed: No
Opportunities: Single Unit, Multi Unit
Franchisee Prerequisites
Net Worth: $200,000
Cash Liquidity: $60,000
Business Experience: 10+ years
Franchise Locations
Franchise Available: Alberta
British Columbia
New Brunswick
Newfoundland and Labrador
Nova Scotia
Northwest Territories
Prince Edward Island

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